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Release Date:[2008-4-1] A total of reading [1551] |
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China's doors as a growing industry, in terms of quantity and variety, are still unable to fully meet the needs of the market. Doors choice is the face of every family, represents a way of life, is a manifestation of their own kind. With the sustained development of China's national economy, the quality of life of people increasing, the quality of life higher and higher demands, and this is bound to the wooden doors of the huge business opportunities in the industry.
How to guide consumers in the market to provide environmental protection, aesthetics, &#118alue for money products to the vast number of consumers, enterprises have to face every issue. It can be predicted that the market's doors will be integrated quality of the increasingly high, and the doors of the painting will become increasingly demanding high. According to the survey, part of the doors of enterprises in this sector are painting the larger room. Some products can escape from, and not look at the past. Magnificent view or from a distance or steady style, but from the close identification of wooden doors surface coating is unsatisfactory. Orange peel, Collapse, Flooding, high definition does not control, and other issues remain.
And how to improve the product surface coating effect, stimulating consumer eyeballs, paint products, as an important selling point to win the market, it is necessary to do an important job. Wood is a kind of limited resources. Fully use in the production of high-quality precious wood, it will become more and more restricted by limited resources, high-quality selection of the wood, will also be a substantial increase in material costs, reduced product in the market. If non-target the high-end corporate market, this option is undesirable. Use ordinary materials are posted barks products will win the doors of the mainstream market. Coating materials, the rational use of coating process is to solve the coating effects, improve product quality, improve market positioning effective method.
At present, most of the doors of enterprises, multi-use polyester paint (also called PU coating type), and Mianchu Dechu as the material of choice, which is a relatively mature paint finishing process, and by the enterprise market recognition. From the furniture industry lacquer finishing process, the use of polyester primer PE class there will be more advantages emerged. High solids content of the product, fullness of good, a thick coating of the coating will be high. Drying is fast, high hardness, good polishes, seepage less depression. Its high-quality, low-, time-saving, low pollution, as well as comprehensive performance of the superior general PU Primer could not match. PE primer and the topcoat with the use of PU, in the furniture business coating on wood products has been widely used, the wooden doors with such enterprises is not too much, Chengdu "-1000", "king Wind" has been start using.
Barks with paste wood products or increasing market share, or semi-perforated with holes for coating method will be increasingly favored by the market. Opening for the opening and semi-painting, coastal some type of solid wood furniture export enterprises use of nitro-like coating. Because nitro not add paint curing agent, non-free TDI, so superior in environmental protection, and finishes after the three-dimensional sense of the level of excellent results. Chengdu, the "new Dr Wood Industry Co., Ltd" production "Hongxin" solid wood doors, is using the nitro-painting, a good effect. Against doors enterprise, and recommend the use of nitro-PU Paint primer combination approach.
It is noteworthy that the impact of wooden doors of the brand, and marketing network is not only closely related to the construction, but also inextricably linked with the end-market pricing. Apart from the business of packaging, publicity, business is the creation of product quality brands trump card. In the substrate similar circumstances, paint and coating technology choice is crucial, excessive pursuit of low-cost materials.
Haier's high-price products, market share, loved by the overwhelming majority of consumers, each and every detail from the start, improve product quality, quality brand in the market to &#118alue-for-money products back to society, raise profits Haier, brought up a famous international brands. It can be predicted that in the near future, China's growth will be giant wooden doors, wooden doors of a large number of outstanding terminal will have a brand.
Today, the doors of industry to do is far-sighted and built a strong brand terminals, to create a large number of outstanding Chinese enterprises doors outstanding. |
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